What It Is And Why It's Important For The Success Of Your Practice
There are a few things we can count on in life. Death, taxes, and that Google is always making changes their search engine.
Long gone are the days of building and website and forgetting about it.
Google is continuously changing it’s search algorithms to better meet the needs of users. Today, if websites aren’t kept up-to-date, they’re “demoted” by Google and can be dropped several pages back in search results so they receive little traffic.
Without question, the biggest changes in the last few years have related to mobile. And “mobilegeddon” was just the beginning.
When it comes to finding ObGyn practices, most patients are looking for somewhere local, and close to where they live.
Optimizing your practice’s website for local searches is the next step that you can take in SEO (Search Engine Optimization) to help your practice stand out in the SERPs (Search Engine Results Pages) so patients can find you.